This is an exciting opportunity for which the post holder will be involved in engaging with target audiences to take part in the UK’s leading biodiversity training courses and a renowned portfolio of wildlife identification guides.
By using relevant content with supporting marketing activities, the post holder will recruit and retain young people (age 16+) and adults to learn about the environment in order to take practical actions to help nature recovery.
This is an ideal opportunity for someone wishing to develop a career in content marketing at a leading environmental charity.
These marketing activities are part of FSC’s Eco-Business Directorate. The role is focused on delivering outcomes of specific projects funded by commercial and philanthropic funding.
The focus incudes FSC’s successful ‘BioLinks’ project. This is focused on creating more biological records with increased accuracy and focuses on under-recorded difficult-to-identify invertebrates. This is vital for effective nature conservation which depends on the availability of good quality and robust information. Over 2,000 volunteers will be involved with skills in biological identification. BioLinks is National Lottery Heritage Fund supported project running until the end of 2022.
The role also supports FSC’s new range of natural history and arts courses for individuals delivered online and in-person, as well as FSC publications. It will also support FSC funded projects with biodiversity content to a range of target audiences.
Key responsibilities
- Supporting the BioLinks Project Manager and FSC Marketing Team Leader in the creation of engaging social media biodiversity content for adult and young people audiences across a range of platforms, including Facebook, Twitter, Instagram and YouTube.
- Producing the fortnightly FSC Biodiversity e-newsletter, engaging subscribers with biodiversity content and promoting courses, publications and project activities.
- Commissioning blogs for the FSC biodiversity projects website and identifying social media opportunities and stakeholders to promote this content.
- Product blogs for external partners that showcase FSC adult training courses, publications, subsidised learning opportunities and project successes.
- Identifying clear strategies to maximise opportunities with partner organisations for FSC content and supporting fulfillment of marketing and sales objectives.
- Managing multiple projects with a variety of suppliers; stakeholders and delivery partners, meeting deadlines and budgets.
For the full Job Description please see our vacancy pack.
To be successful in this role you should demonstrate:
- A positive and passionate work attitude
- A desire to show pride in all aspects of their work
- A flexible approach with a willingness to adapt to changes
- An ability to work using your own initiative both independently and as a competent, effective team member
- An ability to work under pressure and prioritise work to meet tight deadlines
- Always treating others with courtesy, dignity and respect
- A commitment and contribution to improving FSC’s environmental performance
- A committed and proactive approach to personal development; motivated to learn new skills and overcome new challenges.
If you are interested in joining an internationally respected organisation where there are brilliant opportunities for informal and formal self-development, training, and learning and where you will be using your passion for Biodiversity and Biological recording to enthuse volunteers and contribute to protecting our heritage, please apply by 11pm on Sunday 18 July 2021.
Interviews will be scheduled for the week commencing 26 July 2021 and will be held via zoom.
Please be aware that you will be asked to complete and return a relevant task immediately (within 1 hour) following the interview.
We want to create a world where everyone feels connected to the environment so they can enjoy the benefits it gives and make choices that help protect it.
As an Investors in People charity, we realise that to achieve our vision we need diverse teams of staff who have a wide range of skills, a real passion for the work of the charity and pride in their role within it. No matter what role you perform at the FSC, everyone can make a difference and every role is vital to delivering our mission and vision…if this inspires you, we would love to hear from you.
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